Sam Farooqui
Sam identifies proudly as a former band geek and current music aficionado—she sings, plays and listens to music across genres and styles. She brings this same versatility and passion to her role as Email Production Manager on our marketing team, where her web and email development technical expertise shines and her creative spirit thrives.
Sam focuses on innovative, accessible and aesthetically sophisticated email production for nonprofits and associations like the American Kidney Fund and International Planned Parenthood Federation. She is well-versed in HTML, CSS and a wide range of CRMs, design programs and digital tools. She also offers years of project and people management skills encompassing fundraising optimization, A/B testing, progressive enhancement and personalization. Before this role, Sam’s clients and campaigns ran the gamut, from grassroots and national events to electoral campaigns and nonprofits.
Unsurprisingly, music is far from Sam’s only outside pursuit. She also spends time making art in different mediums, playing tabletop games, trying new foods and lifting weights. Ask Sam about the disproportionate strength of one of her pinkies, which she credits to years of playing the trumpet.