News, Knowledge and Nonsense from the Minds of Interactive Strategies

By Ryan McBurney
Jan 27, 2017

By John Hotka
Nov 22, 2016

Let’s Give Thanks: The Top Social Media Features of 2016

This Thanksgiving, we're thankful for the new social media features that have helped us create immersive brand experiences for our clients.

By Ryan McBurney
Feb 24, 2016

By John Hotka
Dec 22, 2015

Get To Know IS: Sarah Proper

Sarah Proper is a Front End Developer and a chili cookoff queen. Learn more about her!

By John Hotka
Dec 15, 2015

By John Hotka
Oct 13, 2015

Digital Summit

Interactive Strategies is sponsoring the Digital Summit!

By Sam Eder
Oct 12, 2015

A Tale of Two Click Rates

A guide to answering the eternal question, "Why don't my metrics reports match?"

By Christy Catanzaro
Jul 08, 2015

5 Things I Learned During My Internship

Similar to many soon-to-be grads, I was stressed out about finding a job after graduation. I had a full-time position lined up, but I was unsure of my start date. Cue panic mode. I didn’t want to be stuck at home for three months or longer doing nothing.

By Christy Catanzaro
Jun 18, 2015

Take Me Out to the Hashtag Game

As an avid New York Yankees fan and Millennial, I follow the team on many forms of social media. This season I noticed something peculiar as I was scrolling through my Twitter timeline: interesting/weird hashtags with equally cheesy pictures for certain players on the team. The Twitter trend in baseball is a lot of fun and a good source of entertainment for some, but it’s also great from a business perspective.

By Christy Catanzaro
Jun 04, 2015

If You're Reading This, It's Not Too Late For You to Start Using Memes

Because of meme's soaring popularity, companies are jumping on the bandwagon and incorporating them into their own social media marketing mix in the hopes of keeping up with social media trends and reaching younger audiences. So how can companies effectively (and appropriately) use memes as a marketing tool?

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