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Lingo
Interactive Strategies undertook an extensive rehaul of Lingo's online marketing program. Post-launch, the analytics prooved our strategies were successful — sales increased an astounding 94% while search traffic was up 44%.
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MAXIMUS
After the new MAXIMUS site launched, we provided them with a pre- and post-launch analysis of key metrics. Bounce rate, a one page visit to the site, improved significantly from 94% to 53%, pageviews increased by 114% and the average time on site increased by 150%.
Understand Visitor Behavior for Better Results with Web Analytics Consulting in DC
As an online marketing agency in Washington, DC, Google Analytics consulting is a first step to making informed decisions about your website. Do you know the most popular page on your website? Do you know what your bounce rate is? At what step are people dropping off and not completing their purchase? With actual user data we can develop and execute an informed plan to help improve your website and marketing efforts.
The Benefits of DC Web Analytics Services
Interactive Strategies' clients realize important benefits from web analytics services, including:
- Understand visitor behavior
- Optimize marketing initiatives
- Improve site usability
- Increase conversions
Our Web Analytics Consulting Services in DC
Interactive Strategies offers the following services for web analytics analysis:
- Install and configure tracking code
- Create goals, funnel visualization, custom segments/reporting
- Provide recommendations for improving site metrics
- Implement recommendations
- Provide analysis and continue to identify site improvements