
For more than a century, the George Washington University Elliott School of International Affairs has prepared its students to make a difference in the world with an unsurpassed global affairs education. In a city of full of prestigious global affairs schools, our job was to showcase the many advantages of an Elliott School education to prospective students.
Use of color palette and photography resulted in a striking visual design. With a focus on information architecture, we developed an easily navigable site organized by both audience and content type.
Finally, we did a content audit and provided extensive content development services. This helped the Elliott School speak to their important audiences through appropriate messaging that was consistent with their marketing goals.