Website Redesign
With a challenge to convey the power of InfinityQS software in multiple industry verticals, and position the company’s customer service and expert staff, we incorporated strong product and industry imagery and a benefit-focused messaging platform. Powered by Drupal, the new site is easy to manage and update.
And with the new site we’ve seen:
- 68% decrease in the bounce rate (visitors who come and leave immediately)
- 133% increase in pageviews
- 364% increase in the average time on site
Blog Strategy & Design
We helped IQS demonstrate thought-leadership with the launch of the “Quality Check” blog. First we developed a blog name that leverages industry terminology to extend the IQS brand. We then created an engaging design where users can communicate directly with the engineers and statisticians at IQS. We made blog updates easy by installing Drupal’s blogging module.