We're currently looking for a Digital Marketing Manager to join our Washington DC-based team and help us support our exciting and growing client base. Our ideal candidate is self-motivated, highly focused, and capable of working at a strategic level while simultaneously executing on a tactical level. We’re looking for someone with a strong background in a broad range of channels, including search engine optimization, pay-per-click, email marketing, social media marketing and analytics. This person must have an eye for impactful, creative development and storytelling – integrated with a natural ability to lead. The person in this position will be involved in the growth of our entire marketing department, so we are looking for a candidate who is able to lead by example, while providing instruction and education to other team members.
Interactive Strategies is a full-service digital agency based in Washington, DC that has quickly established itself as a leading shop for non-profits and associations. Three years ago, we set out to leverage our fifteen years of work in the commercial space and apply it to the non-profit and association sectors where we could make a difference. We’ve partnered with amazing clients – including Special Olympics, Wilderness Society, Red Cross, Lupus Foundation, ASCO and ACOG – who took a chance on an agency that wanted to explore new ideas in digital fundraising; an agency that brings strong creative and digital storytelling to an industry that had become staid; an agency that leverages multi-channel, multi-touch strategies to bring strong improvements in online engagement and ultimately, money raised or members joined.
Responsibilities:
Talent and passion matter more to us than years of experience, but here’s the type of experience we’re looking for:
- Develop complex pay-per-click campaigns from the ground up and execute the day-to-day management.
- Track data and analytics to measure ROI and effectiveness of campaigns.
- Lead recommendations for and carefully execute all aspects of email marketing.
- Support our digital fundraising teams.
- Conduct organic search optimization for client projects and be able to proactively recommend next steps based on past performance.
- Plan, create, and launch social media content in a thorough, well-organized manner using internal tools and native platforms.
- Regularly develop blog content for the Interactive Strategies blog.
- Partner with internal teams to bring great campaigns to life across all digital channels.
- Collaborate with account executives to proactively identify areas of opportunity with existing clients.
- Act as a leader within the marketing team and be able to contribute to the overall knowledge of the team.
Benefits
We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy." This means a few things: (1) we care as much about quality as we do about budgets, (2) we find the strengths in each employee and nurture them, (3) we encourage a culture that values innovation and creative freedom, and (4) we want you to have fun while you’re at the office . We may be an agency, but we understand that you have a life outside of work.
BENEFITS INCLUDE:
We allow our employees creative freedom. We treat them with respect. We value their opinions. In that spirit, we offer the following benefits:
- Company-paid health and dental insurance
- Profit sharing
- 3+ weeks vacation/sick time from day one; 4+ weeks after year 3
- Short-term and long-term disability
- 401k with employer match
- New business referral bonus
- Professional development opportunities