Lee Vida
Associate Director, Optimization
B.A. in Interactive Media – Illinois Institute of Art – Chicago
Lee is an experienced SEO strategist and data analyst who’s helped organizations like Harvard Kennedy School’s Belfer Center, DAVIS Construction, and the Center for Science in the Public Interest strengthen their online presence. She focuses on improving visibility, attracting the right audiences, and making sure digital experiences work for real people, not just algorithms.
With a research-driven mindset, Lee finds opportunities that align with user needs and business goals. Her strategies are practical, measurable, and built to adapt as search trends evolve.
Outside of work, Lee’s curiosity doesn’t slow down. She’s just as happy hiking a trail, paddleboarding a quiet lake, or nurturing her prized herb garden. (Ask nicely, and she might share her basil.)