Leslee Russell

Leslee Russell

Director, Strategy

B.S. in Sports Marketing – Clemson University


Leslee is a pragmatic problem-solver with a knack for navigating complex digital projects. With over 15 years of experience in UX, research, and strategy, she has helped organizations—from notable professional associations like the American Society of Cataract and Refractive Surgery (ASCRS) and the American Society of Civil Engineers (ASCE), to national nonprofits like United Way—untangle challenges and design digital experiences that truly work for real people.

To make solutions out of problems, Leslee does it all. Her skillset is flexible because, as a honed strategist, she’s prepared to adapt to the unique needs of an organization and its audiences. Some of Leslee’s favorite challenges to solve include streamlining the UX and IA experiences, serving varied audiences’ needs, and architecting meaningful technical integrations.

Outside of work, Leslee’s often on the move with her husband and two young sons– finding a trail, catching a show, or saying yes to whatever adventure comes next.