Zoë Soriano

Zoë is a multidisciplinary art director and motion designer who uses visual storytelling to make ideas resonate. With experience leading creative strategy and design for national campaigns, she brings a thoughtful, human-centered approach to every project she touches.

Before joining Interactive Strategies, Zoë served as an Art Director and Senior Motion Designer at M+R, translating complex ideas into cohesive visual systems across digital platforms. Her work has supported clients including Nike, Headspace, NPR, Planned Parenthood, and the American Cancer Society—organizations united by missions that matter.

Active in the DC design community, Zoë has led workshops and panels for AIGA DC and DC Design Week. She approaches art direction as a way to amplify stories, not just decorate them, ensuring every color, shape, and motion supports the message.